About

Wayfinder Strategies works with businesses, non-profits and governmental agencies to optimize their work by providing training, facilitation, strategic planning, communications and individual coaching. Wayfinder’s founder and president, Robin Schepper, is a passionate and committed leader with extensive managerial experience. She uses her experience to create tailored solutions for her clients.

Over the past 30 years, Robin has worked in many arenas. She worked on three Democratic presidential campaigns and in the Clinton Administration, organizing trips and events like the 1997 G-8 Summit and the 50th Anniversary of NATO. She was a small business owner, co-founding Pyramid Communications, a Seattle-based public affairs company that specializes in environmental, health and Native American issues. She served as staff director for the Senate Democratic Technology and Communications Committee under Senator Daschle working with the Democratic Caucus on their TV, Radio and Internet strategies. Robin spent four years working as a consultant to the Athens 2004 Olympic Games providing communications expertise; building their press office; and serving as a spokesperson and advisor to the President of the Athens Olympic Organizing Committee. Robin also was the first Executive Director of First Lady Michelle Obama’s children’s anti-obesity initiative, Let’s Move!

Robin’s past and present clients at her firm Wayfinder Strategies include the Bipartisan Policy Center, the Office of Military Community and Family Policy at the Department of Defense, the Aspen Institute, the Walton Foundation, the National Wildlife Federation, Historic Routt County, the Yampa Valley Community Foundation, the Yampa Valley Sustainability Council, Historic Routt County and Routt County. Robin is a public speaker and was instrumental in the writing of the report, Lots to Lose: How America’s Health and Obesity Crisis Threatens America’s Future and The Healthy Base Initiative.   

Robin is a dedicated community advocate serving as a board president for Integrated Community in Routt County.