About Robin

I founded Wayfinder Strategies because I believe people do their best work when they have the space, guidance and preparation to think clearly.

My experience in high stakes environments allows me to listen, respond with candor, and provide practical next steps for my clients.

Selected experience includes:

• Routt County Public Information Officer (PIO) during COVID-19
• Yampa Valley Housing Authority (YVHA) communications consultant
• Advisor and facilitator for national foundations, government agencies, nonprofits, boards and community organizations
• First Executive Director of First Lady Michelle Obama's Let's Move! initiative
• Presidential advance for President Clinton and Vice President Gore
• Press office leadership for the 2004 Athens Olympic Games
• Staff Director at U.S. Senate Democratic Communications and Technology Committee (DTCC) under Senators Tom Daschle and Jay Rockefeller
• Routt County Planning Commissioner
• State of Colorado Redistricting Commissioner (2021)

 I believe people and organizations often already possess the answers they need—they sometimes just need help seeing them more clearly, finding their voice, and determining the best path forward. My work is grounded in a deep commitment to public service and community, and I am most proud when I can help others gain confidence, make thoughtful decisions, and succeed.

The name Wayfinder came to me during my work on the Olympic Games, when I first learned the term “wayfinding” for the signs that help people navigate unfamiliar places. I had never heard the word before, but it immediately resonated with me because I realized that helping people find their way is so much of what I do. I liked the idea so much that years later it also inspired the title of my memoir, Finding My Way, about navigating a childhood without a father and ultimately searching for my biological dad.